Tag Archives: adwords

Quality Score – AdWords Optimization

Posted on January 17, 2012 by Michael Kern

To make the paid ads more relevant in search results, Google implemented the AdWords Quality Score Attribute / algorithm. No longer is the number 1 ad position given to the highest bidder for a specific keyword / phrase. It might … Continue reading →

Posted in PPC - Adwords | Tagged advice, adwords, help, how to, info, information, optimization, quality, quality score, score, tips | Comments Off

Google’s Greed

Posted on January 5, 2012 by Michael Kern

Google Get Your Greedy Hands Off My Client Google has been reviewing all new AdWords accounts, or at least accounts that redeem a coupon for a free $100.00 of AdWords spend. Then an “AdWords Expert” will email the new client, … Continue reading →

Posted in PPC - Adwords | Tagged adwords, google, Google greed, Pay-Per-Click, ppc | Comments Off

Google Boost is Adwords for Dummies

Posted on December 9, 2011 by Michael Kern

Google is Rolling out Boost for Select Categories and only in Select Cities for Now! There is not a whole lot of information available about Google’s new advertising product, Google Boost. It appears it is a cross between AdWords and … Continue reading →

Posted in PPC Tips & Reviews | Tagged advertiser, adwords, boston, google, massachusetts, new advertising | Comments Off

Google Engage Review

Posted on December 9, 2011 by Michael Kern

Google Engage is a relatively new product offered by Google. It is aimed at small marketing online companies. After signing up for the program and watching 3 videos, Google will give you 20 coupons worth 100.00 (unlimited really), marketing materials, … Continue reading →

Posted in PPC Tips & Reviews | Tagged adwords, engage, google, google engage, ppc, sem | Comments Off